烟台职业学院学报

在中国式现代化进程中，新质生产力是符合高质量发展要求的生产力，是驱动体育产业高质量发展的新动能。新质生产力以生产要素提质增效为支撑，优化体育产业资源配置；以科技创新为动力，推动体育产业创新生态系统形成；以政策制度保障为引领，营造良好的体育产业发展环境；以体育产业结构调整升级为依托，推动体育产业跨界融合。然而在实践中存在政策制度建设滞后、复合型体育人才短缺、科技创新能力欠缺、产业协同能力薄弱等问题。对此，需要着力从加强政府和市场结合，优化科技创新与产业融合的制度环境；完善人才培养体系，夯实体育与科技创新人才的协同培育；提升科技创新能力，加快产业核心科学技术的自主化攻关；推进体育产业数字化转型，完善体育产业供给链数字化建设等路径优化，确保新质生产力成为驱动体育产业高质量发展的内生动力。

In the progress of Chinese-style modernization, new quality productive forces represent a new driver aligned with high-quality development principles, offering fresh impetus for the advancement of the sports industry. The new quality productive force are supported by the enhancement of production factors, optimizing resource allocation in the sports industry; driven by technological innovation, fostering an innovation ecosystem in sports industry; and guided by policy and institutional safeguards to create an enabling development environment in sports industry. Relying on the structural adjustment and upgrading of the sports industry to promote cross-industry integration. However, in practice, there are issues such as lagging policy and institutional development, a shortage of compound sports talents, insufficient technological innovation capability, and weak industry synergy. In response, efforts should focus on strengthening the integration of government and market, optimizing the institutional environment for technological innovation and industry integration; improving the talent cultivation system to solidify the synergy between sports and technological innovation talents; enhancing technological innovation capability and accelerating independent research and development of core scientific technologies in the industry; promoting the digital transformation of the sports industry and improving the digital construction of the sports industry supply chain. These path optimizations aim to ensure that new quality productive force becomes the endogenous driving power for the high-quality development of the sports industry.